The 20 Revenue Levers Hidden in Your Allē 360 Report
Define each lever and learn why targeted messaging beats generic blasts for maximum booked revenue with Monthly Micro Sweep automation.
Your Allē 360 report contains 20 distinct revenue opportunities. Most clinics blast everyone with the same message. We target each lever with surgical precision.
Why Levers Beat Generic Blasts
Generic messaging gets 2-4% response rates. Lever-specific messaging gets 12-18%. The difference? Relevance and timing.
"A Lapsed Botox patient needs different messaging than someone with expiring points. We speak to their specific situation."
The Complete Lever Breakdown
Lapsed Botox
Patients 90+ days since last Botox treatment
Juvéderm Expiring
Filler patients approaching 12-18 month mark
Dysport Lapsed
Alternative neurotoxin patients ready for refresh
Points Expiring
Allē points with upcoming expiration dates
Gift Cards Expiring
Unused gift cards approaching expiration
Flash Sale Expiring
Limited-time promotions ending soon
Promotion Expiring
Patient-specific offers with deadlines
DG 60+ Days
Brilliant Distinctions members inactive 60+ days
Prime GlowTox
High-value patients ready for premium treatments
Restylane Lapsed
Restylane patients due for touch-ups
Sculptra Candidates
Patients ideal for collagen stimulation
CoolSculpting Lapsed
Body contouring patients ready for maintenance
Kybella Candidates
Double chin treatment prospects
Financing Available
Patients with approved financing options
Birthday Month
Patients celebrating birthdays this month
Anniversary Patients
First treatment anniversary reminders
Seasonal Treatments
Weather-appropriate treatment timing
Review Requests
Recent patients ready to share experiences
Referral Rewards
Patients eligible for referral bonuses
VIP Upgrades
High-value patients ready for premium services
Monthly Micro Sweep Automation
Every month, we run a Micro Sweep targeting patients with ≤30-45 day expirations. This catches:
- Points expiring in the next 30 days
- Gift cards with 45-day deadlines
- Flash sales ending within 2 weeks
- Promotion deadlines approaching fast
Per-Patient Caps and Cadence Discipline
We never overwhelm patients. Our system enforces:
- Maximum 2 texts per week
- Maximum 6 texts per month
- Tuesday-Thursday send windows
- Optional Saturday slot for Lapsed Botox only
- Global suppression across all levers
Lever Examples in Action
Lapsed Botox (Historical 4-5% conversion)
"Hi Sarah! It's been 4 months since your last Botox. Ready to refresh? Book now and save $50 on your next treatment."
Sent on Saturdays to 90+ day lapsed patients with proven high conversion rates.
Points Expiring
"Jessica, your 500 Allē points expire in 15 days! Use them for $50 off Juvéderm or Botox. Book before they're gone."
Urgency-driven messaging with clear value proposition and deadline.
Prime GlowTox
"Maria, you're invited to our exclusive GlowTox package: Botox + HydraFacial for $450 (reg. $550). VIP scheduling available."
High-value patients get premium treatment combinations with VIP positioning.
Suppression and Priority Logic
When patients qualify for multiple levers, we use priority logic:
- Expiring items first: Points, gift cards, flash sales
- High-value treatments: Prime GlowTox, VIP upgrades
- Lapsed treatments: Botox, fillers, body contouring
- Engagement campaigns: Reviews, referrals, birthdays
"The 20 revenue levers are the foundation of our $100K guarantee. Each lever targets a specific patient behavior at the exact right moment."
What to Do Next
Ready to see your 20 revenue levers in action? We'll analyze your Allē 360 data and show you exactly which levers will drive the most bookings for your clinic.
See Your Revenue Levers
Book a 15-minute demo and we'll analyze your Allē 360 data to show you exactly which levers will drive the most revenue.
Book a 15-minute demo